Mind your business – build infrastructure and communicate in 2011
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We keep hearing when the “going gets tough the tough get going” so you could be excused from thinking anytime soon that our luck has changed (for the better). A stark reality of the global financial crisis (GFC) has been the over reliant business concept where the hope factor remained the dominant strategy moving forward – trying hard and out of luck. No better example than that of our politicians where today, their decision making process is directed by polls as against policies.
The GFC was actually a great measure for businesses and governments although they responded in totally opposite directions. Businesses paid down debt and governments amassed debt which should not come as a great surprise as one is personal debt over other people’s debt. As a result of the GFC two words spring to mind: communication and infrastructure which is what I believe will be the key business strategies moving forward and succeeding in 2011 and beyond.
In that perfect world put simply: if we have every intended purchaser and vendor on our database (communication and infrastructure) we would be one of the most successful businesses on the entire planet – today we (most) strive in business to deliver the perfect consumer model. Just another part of life’s ongoing business challenges – so many businesses ignore and fight online which is now our future. No point fighting it – work it, use it and more importantly dominate it as it reciprocates one hundred fold (plus).

Our thanks to Tim Mooney for again spoiling us in 2010 with his amazing aerial captures which are simply breathtaking and most often mind boggling. Many subscribers contacted Tim throughout the year requesting aerial shots of their respective homes – they make for sensational Christmas cards.
Another fascinating year in Australian politics – a federal election, hung parliament, cross deals, resignations, scandals and the sacking of the Prime Minister. We pretty well had it all and more. Next March NSW is off to the polls as Fort Crumble limps to its final days make that 19: NSW Labor resignations which is unprecedented in Australian political history. A Christmas wish as Premier ‘Bambi ‘Keneally begs for a second chance despite revelations this week that $350 million wasted on Metro, audit reveals then insisting that when she dumped the Metro the money had not been wasted. Oh dear!

Congratulations to our very own Steve Patrick and Jacqui Rowland – Smith who posted Mosman’s top sale for 2010 with the sale of Morella Road also the twelfth highest sale in Sydney for 2010. Steve also posted Mosman’s second highest sale when he sold a home in Stanley Avenue Balmoral last month – Mosman recorded four sales in Sydney’s Top 20 sales for 2010. Of interest is that sixteen (16) houses that Richardson & Wrench Mosman & Neutral Bay (RWM) sold in 2010 set new street records – an amazing feat in a difficult market. RWM have posted Mosman’s highest recorded house sales in 2008, 2009 and 2010.
This week we set an Australian record when we posted $1 billion in subscriber sales to our online business which now sits at $1,001,770,228. Our first subscriber sale was recorded in October 2000 when we sold an apartment for $270,000 – our real estate online model is considered an Australia leader within our industry. Nobody really knew what we were trying to achieve when we rolled it out ten years ago – today it is recognised as a leading example for our industry.
MOSMAN HOUSE SALES – 2008, 2009 & 2010 A COMPARITIVE ANALYSES
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- 2008 – Total Value Sold $774,865,612
- 2009 – Total Value Sold $668,966,377
- 2010 – Total Value Sold $692,658,555*
- 2008 – Total Number Sold – 360
- 2009 – Total Number Sold – 334
- 2010 – Total Number Sold – 320*
- 2008 – Median Price $2,275,000
- 2009 – Median Price $2,000,000
- 2010 – Median Price $2,100,000*
- 2008 – Average Price $2,738,041
- 2009 – Average Price $2,397,728
- 2010 – Average Price $2,500,572*
*Still being compiled
*Still being compiled
*Still being compiled
*Still being complied
Source: Australian Property Monitors
What to watch closely in 2011?

Many thanks to the team at Macquarie Research for sharing their graphs with us in 2010
This is your final edition of Virtual Realty News for 2010 and we would like to thank you for your support in 2010. Next year will be our eleventh year of publishing Virtual Realty News and we have plenty in store for you in 2011. With each edition in 2011 we will also be launching a weekly video where we tackle what is happening with our property markets – sure to be controversial (if I get my way.) I will be endeavouring to interview as many interesting people as we can. This will be brought to you by Visual Domain our video partner with Virtual Realty Videos.
Thanks to Ryan and Peter at Agentpoint our online web developers whom I drive absolutely mad with my online impulsive disorders where we constantly dare to be different. You guys are without a doubt the best in the business and an absolute pleasure to work with.
Whilst on videos here is our Christmas video for all of our subscribers (I suggested in last week’s edition that one of our staff was at a recording studio) – it is 100 per cent his voice. So turn your volume – up and click on full screen. Our Christmas video has already been nominated for best real estate Christmas video for 2010.
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As you can see we work with a fantastic team (I think that shows) you would have observed that our family is growing. On behalf of Steve, Rich and everyone else at RWM we want to say to each and every one of you – thank you very much!
Have a very Merry Christmas and a Happy New Year – see you again in 2011 for much, much more.

Cheers (and stop calling me Baz Lurman) ^__^
This week’s sales Mosman real estate, Beauty Point real estate, Clifton Gardens real estate, Balmoral real estate, Cremorne real estate, Cremorne Point real estate, Neutral Bay real estate, Cammeray real estate Click Here


















